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Podcast: Looking Outside
Episode: Looking Outside Insights: Maneesh Kaushik, Global Lead Insights & Trends PepsiCo
Description: For Episode 6 of Looking Outside we invite thought leader, Maneesh Kaushik on the show, Insights and Trend lead at PepsiCo. Today we’re looking outside insights.Maneesh outlines how he breaks apart conventional thinking used in business to understand humans of today and showcases how his team pushes to the human of tomorrow. Jo and Maneesh discuss the transformation that has taken place in the Insights field over the last two decades as the environment around the consumer changed. And how the expectation of someone unpicking those human insights requires a foray into unfamiliar and un...