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Podcast: New Books in Business, Management, and Marketing
Episode: Jay J. Van Bavel and Dominic J. Packer, "The Power of Us: Harnessing Our Shared Identities" (Little, Brown Spark, 2021)
Description: If you're like most people, you probably believe that your identity is stable. But in fact, your identity is constantly changing—often outside your conscious awareness and sometimes even against your wishes—to reflect the interests of the groups you belong to.In The Power of Us (Little Brown, Spark, 2021), psychologists Dominic Packer and Jay Van Bavel integrate their own cutting-edge research in psychology and neuroscience to explain how identity really works and how to harness its dynamic nature to:
- Boost cooperation and productivity
- Overcome bias
- Escape from echo chambers
- Break political gridlo...