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Podcast: DTC Podcast
Episode: Ep 51: The Evolution of 3PL with Hook Logistics
Description: Subscribe to DTC Newsletter - https://dtcnews.link/signup
Next up on the pod, we’re talking 3PL with Fraser Kinsley, CEO of Hook Logistics and Jacob Sussman, Head of Marketing.
Hook knows that logistics and fulfilment can be a full-on nightmarescape, and they are here to help with DTC-friendly solutions.
We talk about their origin story, building brand voice, and the future of fulfillment on this logistics-focused pod. Here are key takeaways:
Meet your customers where they’re at
Separate your brand from the pack
The key to good copy
DTC is he...