Want to create an interactive transcript for this episode?
Podcast: Customer Experience Superheroes
Episode: Customer Experience Superheroes - Series 9 Episode 1 - Winning on Purpose with Fred Reichheld
Description: Fred Reichheld is business management royalty. The inventor of the universally adopted metric NPS (Net Promoter Score), Fred has dedicated his life to helping promote the importance in business of enriching peoples lives. He has worked with many organisations across the globe understanding what it is they do to make their customers want to stay with them and encourage others to join them too; the true meaning of loyalty as Fred puts it. Despite NPS being adopted by every industry and across the globe, Fred remains restless. With the majority of those using NPS not gaining the f...