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Podcast: What Doesn't Kill You
Episode: Episode 33: Paul Lightfoot, Ceo Of Brightfarms Urban Ag
Description: What could be more ‘local’ than buying produce that was grown at your supermarket? On this week’s episode of Straight, No Chaser, Katy Keiffer is talking with Paul Lightfoot, CEO of BrightFarms. BrightFarms designs and builds greenhouses that use hydroponics to grow produce such as tomatoes and leafy greens at supermarket retail locations. Because there is a lack local food to fill the demand, Paul is taking a large-scale approach to create a system to provide healthy, local food at a reasonable price. Hear about how terms like ‘locavore’ have entered the mainstream lexicon, as well as the importance...