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Podcast: Go Sokal Podcast
Episode: How To Master Email Marketing
Description: In this episode, Katy interviews Kendra Williams-Evans, Sokal's Email Marketing Manager, and she discusses how email marketing can be used effectively as well as how to gauge the success of your campaign.Additionally, she touches on the popularity of using multiple deployments and the benefits of an internal database email product.This episode of the Go Sokal Podcast is sponsored by Sokal's Custom Websites. With the majority of buyers starting their purchasing journey online, Sokal believes that it is crucial to have a high performing, customizable, and responsive website to make your best first impression.<...