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Podcast: Grassroots Marketing
Episode: What Cannabis Producers Need for Ideal Growing Conditions and To Optimize Energy Use
Description: Discussing what cannabis producers need to do to maintain ideal growing conditions and optimize energy use in order to ensure profitable cannabis production with Gina Elliott, Chief Services Officer for Buildings IOT.The cannabis industry was worth $61 billion in 2020, and analysts predict it will reach $100 billion annually by 2030. Successful players in the cannabis industry need to be future-focused to capitalize on this rapidly growing market. That means embracing smart technology and cannabis grow facility analytics to improve products, streamline maintenance, and maximize profits.Unfortunately, cannabis cultivation is an energy-intensive business. One study estimated that...