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Podcast: Boss Goddess
Episode: The Basics To Monetizing Your Podcast Like An Industry Pro With Allyson Marino, Podcast Slate Lead, iHeartMedia
Description: If you’ve ever needed the basics on how to work with brands, what they’re looking for, how to leverage your niche to monetize and all the definitions around CPM’s, dynamic ads and more, then this conversation is for you. This week I have the expert of experts on sales, cpm’s, ad insertion and podcast monetization, Allyson Marino, Founder of podcast ad agency Lipstick & Vinyl and current Podcast Slate Lead at iHeartMedia to break it down for you. Allyson’s bullet points of what you need to know: Brands are looking for their customer i...