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Podcast: Let's Talk Loyalty
Episode: #200: Circle K's Subscription Car Wash Loyalty Programme
Description: This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here.As we celebrate our 200th episode, we discovered the power of subscriptions to drive loyalty in the car wash category in an insightful interview with Lars Hecht, who leads the car wash category globally for Circle K, one of the world's best known fuel and convenience retailers.Circle K operates the largest global network of car washes, with more than 2,750 units worldwide.Having discovered the power of subscriptions...