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Podcast: The Accidental Marketer Podcast
Episode: S.11, Ep. 3 - Should You Join a B2B Platform?
Description: In this episode, the team analyzes whether B2B suppliers should join one of the exploding number of industry platforms. These platforms are Amazon-like businesses that aggregate and sell the B2B products of many manufacturers. The team discusses the pros and cons of joining.  We hope you enjoy the discussion!