Want to create an interactive transcript for this episode?
Podcast: TheInquisitor Podcast with Marcus Cauchi
Episode: Humanising S&M: Knowing How To Scale Is Often About Knowing What NOT To Do
Description: Rahul Chauhan says you have to, "Only 1 in 200 start ups become scale up. Start by defining your market fit. Who is the customer you are intending to serve? How do you know whether you have uncovered your true market fit? Do what you do better. Innovate with purpose"
Rahul is Group MD at Foresight Digital, a digital consultancy for scale ups and challenger brands. He explains why you need to be thinking Now - New - Next
Is your product fit for now? (70%)
Is your product able to innovate with purpose? (20)
Are you testing entirely new...