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Podcast: A Brighter Web | Grow your business with digital marketing
Episode: Finding and Tracking New Client Leads
Description: Finding Clients
1. Referrals
How can you encourage and appreciate your referral sources?
This could be from other clients or business partners.
Refer back: this makes you look better to the potential client, too.
Using a gift tool like Thnks to surprise and delight.
2. Networking
Business associations
Professional groups: eg. AMA, Chamber
Conferences: We've got a lot of work from these kinds of groups over the years, but mostly as referrals further out.
3. SEO
Let your website work for you
More passive than active
What if this isn't generating the right clients?
Tighten your messaging.
Ask more difficult questions on your...