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Podcast: The Content Cocktail Hour
Episode: How to Build a B2B Brand That Stands Out (Alyce conversation)
Description:
This week, Brett and Jonathan discuss a video and blog from Alyce titled “How to Build a B2B Brand that Stands Out,” a conversation between Dave Gerhardt and Pete Lorenco. Jonathan asks Brett what he’s done at The Juice to make them stand out. It’s an exciting time as they launch the Creator Pages, build on momentum, and grow the modern-day marketer community. 0:00 Intro 1:09 Conversation with JG 2:00 Launching Creator Pages beta 5:50 Waitlist 7:55 Article from Alyce 10:40 How to stand out 15:10 Brand is reputation 17:35 Rise of individual creator 21:38 Momentum...