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Podcast: Grassroots Marketing
Episode: How Cann is Pioneering a Tech-Driven Path in the Cannabis Industry
Description: Learn how Cann is Pioneering a Tech-Driven Path in the Cannabis Industry with Ā SebastianĀ Richard, theĀ SeniorĀ DirectorĀ at cannabis-infused social tonic brandĀ Cann.The cannabis industry is expanding rapidly, but an industry-wide understanding of the retail/dispensary market is still in its infancy.Ā SebastianĀ Richard, theĀ SeniorĀ DirectorĀ at cannabis-infused social tonic brandĀ Cann, states:āCannabis data is old or misaligned and lacks a centralized structure. There are 600-900 accounts in California alone, and many are single-site operators who wear multiple hats.āSince its founding by a data-driven executive team,Ā CannĀ has sought to command an exce...