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Podcast: Hotel Marketing Podcast
Episode: 215 - Building a Hotel Digital Marketing Strategy From Ground Zero
Description: On today’s episode of the Hotel Marketing Podcast we’re going back to the root of everything and work on our fundamentals. Just like with sports, if you find yourself struggling or are just getting started, mastering the fundamentals is the key to winning.
In the case of a hotel’s digital marketing strategy, the 1st thing you need to do is actually have one. Ground zero, starting with nothing, at the bottom, with only opportunities ahead of us. This is where Emily Dailey and the team at First Hospitality really shine, taking a property from the ground up throug...