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Podcast: Drinks At Work with Sam Bygrave
Episode: Penny Sippe on how she's growing a drinks events business
Description: Launching a new business is hard, but what is harder is keeping it going and growing.This week on the podcast we hear from Penny Sippe, the founder of Australian Cocktail Month — an initiative you might know as the first sponsor of this podcast — which is happening this May in 12 cities and 145 bars around Australia.It’s back for its second year, and was born from two things: one, Penny’s pandemic-induced redundancy and two, her desire to help the bar industry emerge from the pandemic better than ever.So in this episode, we ask Pen...