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Podcast: 7 Figure Flipping
Episode: [542] Your Direct Mail Response Rate Doesn’t Matter: Here’s Why
Description: Real estate investors, if you’re using direct mail to target off-market sellers, this message is for you…A lot of house flippers and wholesalers worry they aren’t getting a high enough response rate when they send direct mail.I get questions about this all the time…“My response rate is super low! What should I do about it?”My answer is always the same…Your response rate isn't actually that important.Here’s why… and here’s what you SHOULD be tracking i...