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Podcast: People First Leaders
Episode: #132 Local Marketing in the Post-Pandemic Era with Liz Cortes
Description: Marketing & Brand Building - Doug and Liz spoke about how covid era has revolutionized local marketing, local marketing vs. advertising and strategies for organic marketing.If you thought local marketing was dead, then think again. Local businesses still have options when it comes to marketing and, depending on your needs, will have numerous options to choose from. Before, the only avenue was newspaper ads, flyers and word-of-mouth. Nowadays, with the development of technology and the ability to harness the power of the internet, local businesses now have more options than ever before — whether you want to f...