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Podcast: Pocket Sized Pep Talks
Episode: Brain Science and Marketing
Description: In this Pocket Sized Pep Talk, you'll learn:• The problem with the old way of branding.• A better understanding regarding our brand being what peoples' brains make of it. • Examples of some old branding methods that are no longer effective. • Consumer attention spans NOT getting shorter, but longer!  • The difference between cognitive brands and traditional brands.    Learn more about today's guest:EMAIL : [email protected]: http://sandeepdayal.comTwitter: @sandeepdayalFacebook: https://www.facebook.com/profile.php?id=1...