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Podcast: The Category Queen Show
Episode: 3 Ways To Fix Your Overlooked Content
Description: Kinsey teaches us how to manage our overlooked content and make small changes to our delivery that make a huge difference. As business owners we need to narrow down who we are talking to. Make sure you are speaking your truth while being very specific! Do not miss these highlights:03:40 What is “broad messaging”04:43 Why ‘niche-ing’ down is very valuable07:09 You're doing your people that really need you, a disservice by trying to broaden the scope08:16 The idea of vanilla messaging - Lack of conviction and energy in your message<...