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Podcast: The One Big Tip Podcast with Jeff Mendelson
Episode: E226 - Conversion rate optimization that’s measurable is a surefire way to achieve desirable results | with AJ Davis
Description: CEO and founder of Exerimentzone.com, AJ Davis, combined her two passions when she moved from UX researcher to search engine optimization expert. The importance of understanding your customers’ pain points is the only way to convert them into loyal consumers. That is the foundation on which experimentzone was built. AJ created a 3 step strategy for conversion optimization campaigns that give companies a deeper understanding of their audience and how to target them measurably. This method ensures your business sees an increase in conversions and ROI.AJ began her career in product development as a UX researcher, wh...