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Podcast: The Remarkable Leadership Podcast
Episode: Write to Influence with Carla Bass
Description: Communication is important and persuasive writing is a skill anyone can possess. Colonel Carla Bass joins Kevin to discuss what good writing does. Good writing helps influence. This includes budget approvals, appropriation of funds, and promotions, to name a few. Carla suggests finding the fun in writing. Everyone is a storyteller; you know the journey for your audience. Key Points Carla Bass discusses influence as the goal of our writing. She shares advice on the "right" length of the message and the importance of outlines. She provides word sculpting tools, like verbs are your friends and don't use...