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Podcast: Publishing Secrets
Episode: Book Sales Success Secret #5: The Sales Mindset Shift that Changes Everything
Description: In this episode, you’ll also hear:The difference between features and benefits – and why it mattersHow to avoid falling into a “tag sale” mentality The sales mindset shift that changes everythingWhat’s at stake if you don’t work on changing your approach to book salesTips for focusing on benefits instead of featuresAn additional FREE training to walk you through exactly how to write a book description that screams, “BUY ME!”Be sure to read all the way to the end for a link to the free training!Here's the reality: If you're an author, and you'r...