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Podcast: Soul & Science: Fast Forward Your Marketing Mind
Episode: #9: Former Zillow CMO Aimee Johnson | To Move Is To Grow
Description: As a former senior executive at Starbucks, Aimee Johnson knows a thing or two about customer experience. While waiting in line was part of the community experience for some, the Starbucks’ app was also a critical timesaver for others. Aimee had to convince leaders at the democratized brand that tech could also have heart. In her most recent role as CMO of the Zillow Group, Aimee juggled how to build an online brand that showcased the dream of real estate with the realities of qualifying for a mortgage. With more than 30 years of high-level marketing experience, including years at Campbell So...