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Podcast: The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
Episode: Special Episode: Data Untangled with Jennifer Kling and Ram Palaniappan of TEKsystems
Description: This special episode is generously brought to you by TEKSystems. Every organization has a not-so-secret weapon: data. It’s incredibly valuable information generated from every aspect of the enterprise, including research and development, sales and marketing, supply chain and customer service. Every activity in every facet of the business provides data. And it goes well beyond the organization’s four walls. For organizations planning to stick around, harnessing the power of data is a business imperative because of the opportunity it holds: competitive differentiation. Unfortunately, many struggle to use data to their advantage. In this episode of The A...