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Podcast: Future Commerce
Episode: “Ecom Now Means Electronic Commodity” (The Homogenization of Experiences)
Description: The in-Direct to Consumer eraWebsites are homogenous and lacking inspiration. If you remove the navigation bar, most websites are indistinguishableShopify’s stock is down 75% from its all-time high. While the tech sector experiences pain and economic concerns loom, many brands will need to invest in experience“What do consumers care about? Fast, cheap, and free. Shopify turned a business buyer, a business operator, into a consumer; they want fast, cheap, and free. No wonder eCom is so uninspired.” — PhillipAssociated Links:Shopify down 75% from highStay tuned for VISIONS 2022…coming soon!Subscribe to Insiders and Senses to read mo...