Want to create an interactive transcript for this episode?
Podcast: Music Ally Focus
Episode: How virtual artists and labels can use NFTs and web3 tech to create new artist-fan relationships and experiences – and create new music fans in the process.
Description: Music Ally Focus #60: One of the benefits of web3 tech, its proponents argue, is that it encourages meaningful interaction between fan and artist. We’ve seen examples, for instance, of NFTs acting as fan club memberships. But what if the artists don’t exist in the first place? We’re happy to welcome Ian Simon, co-founder of Spirit Bomb, a virtual artist record label, to explain how virtual artists and web3 tech can unite to create new and desirable experiences for music fans – and how it might expand the overall pie and bring in new fans, who perhaps wouldn't have pre...