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Podcast: EVENTive Entrepreneurs - Events and Sponsorship Podcast
Episode: 103. How do sponsors measure success of an event?
Description: In this episode, I share tips on helping sponsors succeed at your event.
Booth traffic
Tips: Plan activities and meals near the booths so there is a guaranteed audience in the area. Host a contest for attendees to visit booths to win prizes. Remind sponsors of the importance of being approachable and ready to engage so attendees feel comfortable coming to their booth. Ensure you set-up specific times on the agenda for attendees to visit sponsors so they are a priority.
Quality leads.
Tips: This starts before a sponsor signs-up. Make sure you...