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Podcast: We Are For Good Podcast - The Podcast for Nonprofits
Episode: 278. Social Fundraising: How to Find New Audiences + Grow Recurring Donors - Maria Clark
Description: Meet Maria. She's on a mission to deploy data science + human judgment to democratize the nonprofit supporter experience. Her org, GoodUnited, has helped missions raise more than $500M via peer-to-peer platforms online. Today they're powering the third wave of giving as the sector moves from online giving and email to 1:1 conversational messaging and engagement on social media. If you're trying to make social engagement more human + steward creatively, this is the episode for you🤔🎧💡Learn:How to engage with supporters in the digital spaces they already frequentCultivating recurring relationships + capturing new digital audiencesHow nonprofits can make...