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Podcast: Marketing with Purpose
Episode: Using Square to Manage Donor Data with Guest Enola White
Description: Organizations find all kinds of ways to manage donor data. Some use a subscription service. But Enola’s organization is an amazing example of working with what you have. Instead of paying additional fees for another system, Enola found out she could use Square, a point of sale program, as a customer relationship management tool. Let’s find out how she does that — because if you’re not ready to invest in a dedicated donor management program, this might be a great option for you!
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