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Podcast: Biz-eWerk
Episode: “Stop Using To Whom It May Concern” Ep35
Description: The cover letter is important – we’ve established that in previous episodes. To maximize its value, it needs to be addressed to someone specific. In a pinch, I’ve used “Dear Hiring Manager” in the greeting, but that’s not optimal. In this FastCast, Biz-eWerk urges you to STOP USING “TO WHOM IT MAY CONCERN” for cover letters. The “whom” you are hoping “may be concerned” isn’t a real person. Unless you want your letter to be seen, read, and evaluated by No One, start addressing the letter to a Real Person. Most of the time, a simple internet search will yield...