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Podcast: BJJ Mental Models
Episode: Ep. 183: Websites for BJJ, feat. Matt "Aesopian" Kirtley
Description: This week we're joined again by Matt Kirtley! Matt, better known by his internet handle Aesopian, is a lead moderator on Reddit's /r/bjj and an instructor at Inverted Gear Academy. During the day, he's also a web development and search engine optimization (SEO) specialist.In this episode, Matt draws on his BJJ and SEO experience to share some website best practices for BJJ gyms. We talk about website hosting services, gym management software, email, digital security, hiring a developer, domain names, SEO, essential website elements, appointment booking, blogs, analytics, and Google reviews. Hopefully, this episode serves as a...