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Podcast: The Fuel Podcast
Episode: Sarah Jenkins - Saatchi & Saatchi: The British are Coming!
Description: Sarah Jenkins is leading the charge at legendary advertising agency Saatchi & Saatchi and she’s overseeing the agency’s transformation into a truly diverse, inclusive and brilliantly creative, disruptive and formidable business.Just like it used to be.In this Cannes Lion special edition, SJ reveals Saatchi’s new ‘Ignite’, ‘Open’ and ‘Home’ initiatives and explains how they are going to transform the British advertising industry.She opens up about how the agency includes education and grass-roots influence, sharing ideas in the industry, how Commercial Break is helping Saatchis adapt to the new creative cohort.<...