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Podcast: Organized Holistically - Systems, Strategy & Simplicity for the Working Woman with a Side Hustle
Episode: Improve Your Systems and Processes - Blind Industry Audit Case Study
Description: In this episode, I conduct a blind industry audit for the beauty industry, specifically for Locticians and Stylists. We discuss:
Conduct a breakdown of the industry for those who may not be familiar
Walked through my review process as a Client - Note I really was looking for a loctician/stylist
The importance of positioning yourself as an expert
How understanding your target market makes a difference.
Note: I realized, after recording this episode, that I incorrectly referred to Traditional Locs as Dread Locs. During a consult I went on after recording this episode, the stylist educated me...