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Podcast: Contractor Growth Network
Episode: #113: Selling To Different Types Of Customers
Description: Just like when selling anything in the world, it is important to remember that every person is unique and different. That means that each person has their own motivations behind any purchases that they make. Logan and Alex are here today to tell you why you must sell differently to different types of customers. Buying a candy bar is simple, but buying a new kitchen goes so much deeper. You need to understand everyone's why!  In this episode, we talk about… How people behave when they don't want to be wrong Why promotional offers and...