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Podcast: Branding Deep Dive with Ahmed Cheema
Episode: 39. Creating Captivating Moments of Connection with G'day Frank
Description: Reagan ‘Frank’ Mackrill is a Brand Identity Designer from Sydney, Australia. His branding consultancy G’day Frank works with clients around the world to develop their brand identity and brand experiences. Specifically working with those in tech, health & wellness, as well as home & living industries. He’s a husband, father of 2 kids, Star Wars fanboy, podcaster and is a designer with 15 years of experience. In this episode we dive deep into the definition of branding, demographics and psychographics, running a business, and much much more. Key Lessons:Take the time to understand both the demogr...