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Podcast: Be a PROFITABLE Badass Small Business Owner
Episode: The TRUE Lifetime Value of Your Customer
Description: Have you ever wondered how some business owners are able to grow their business without ever having to pay a dime in advertising? Well, the secret is in understanding the TRUE Lifetime Value of each and every customer you have and the potential for amazing sales! Â You see, each customer is more than the $50 a month they pay you (or whatever your typical sale is). Customers that feel like they are given the royal treatment become your best ambassadors and will increase their value to you, well beyond the monthly service fee they p...