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Podcast: The My Wife Quit Her Job Podcast With Steve Chou
Episode: 411: From 0 To $140M Selling Boutique Clothing – The Story Of PinkLily With Tori Gerbig
Description: Today I’m thrilled to have Tori Gerbig on the show. Tori runs a $140 million business selling clothing and boutique fashion over at PinkLily.com. What’s amazing about Tori’s story is that she grew up in a working-class family in Kentucky and started with nothing. She didn’t take any funding and bootstrapped her business completely from the ground up. In this episode, she teaches us how she did it. What You’ll Learn How to build a boutique clothing brand from complete scratch How to generate sales without spending a lot of money How to test what clothi...