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Podcast: The Programmatic Digest
Episode: 88. How to Get Started as a Programmatic Media Trader
Description: We welcome Nima Fallahi of GroupeConnect to the Sensei's corner. Nima is a Senior Programmatic Analyst at GroupeConnect, a full-service marketing company based in Boston, Massachusetts. In this episode, Nima and I discuss life as a programmatic media trader and what it's like when you first enter the programmatic media industry. We also take a deep dive into Nima's programmatic media journey. Timestamp: 01:33 - Nima's Introduction 02:44 - What is programmatic media? A simplified definition. 08:08 - Nima's programmatic media journey 15:15 - Challenges you may face in programmatic media 28:46...