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Podcast: Real Relationships Real Revenue - Audio Edition | Invest in Relationships to Build Your Business and Your Career
Episode: What Business Development REALLY Means, According to Jane Allen, Jeff Berardi, and Henning Streubel
Description: Mo asks Jane Allen: What is your personal definition of business development? Jane's definition is simply proactive problem solving. If you are trying to sell something, it should be something they need and may not know they need it. It's about showing them a problem they have as well as the solution. People don't like to be sold to, but they do like to buy. If you're struggling with being proactive, realize that it's not the job of the prospect to call you or respond to your email. It's your job to get the meeting. One of the...