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Podcast: Uncensored CMO
Episode: From Saatchi copywriter to denim brand founder - David Hieatt, Hiut Denim
Description: Today we're joined by David Hieatt, founder of Hiut Denim Co., and The Do Lectures.What we covered in this episode:How to pronounce Hiut and its originsWhat inspired David to start a jeans companyPitching a business aged 14Raised by wolves at Saatchi and SaatchiSetting up their first business HowiesSurviving without pay for 6 yearsHow it feels to sell your businessThe impact of having a dad in the merchant navyThe importance of making people feel somethingHaving a purpose and bringing your values to workHow to find your purposeWhy saving Britains biggest jeans factory inspired David to create...