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Podcast: Accelerate Your Business Growth
Episode: Calculate Your Audience
Description: Racheal Cook joins our host, Diane Helbig, to talk about the audience you need to reach your revenue goals this year. Racheal sees many small business owners underestimating the people they need to be in front of to make their businesses profitable. Often they’ve been advised to start with a low cost offer to draw people in – but Racheal’s crunched the numbers and can tell you why this isn’t working for you. We get real about conversion rates, the costs of growing an audience and setting realistic sales goals.Racheal Cook is a business strategi...