Want to create an interactive transcript for this episode?
Podcast: The Programmatic Digest
Episode: 90. Being A Project Manager in the Programmatic Industry
Description: We welcome Alexus Smith of IAB to the Sensei's corner. Alexus is a Project Manager at IAB, which equips the media and marketing industries to excel in the digital economy. In today's episode, Alexus and I discuss project management and event planning in the programmatic advertising industry and what is required to plan a major event in our industry. Timestamp: 01:26 - Alexus' Introduction 03:38 - What is Project Management? A Simplified Definition. 09:33 - Alexus' Favorite Part of Program Planning 11:27 - What is a Communication Plan? 15:06 - Alexus' Superwoman...