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Podcast: The Leadership Project Podcast
Episode: 064. Leadership and the Primal Brain with Tim Ash
Description: 💭 If we could only do 2 key actions to improve leadership, where would we need to start? On today’s episode, The Leadership Project Podcast guest is Tim Ash, an authority on Evolutionary Psychology and Digital Marketing. He is a highly sought after speaker, consultant and author of the best-selling book “Unleash Your Primal Brain”.Tim discussed how leadership and marketing are both root origins grounded in evolutionary psychology. Both involve persuasion and how to persuade people at its root is understanding how the brain works. We gain valuable perspectives in this episode as Tim talks...