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Podcast: Behaviour Change Marketing Bootcamp
Episode: E4. Tips for great Smokefree content
Description: Our expert guest is Kate Knight, Programme Director, South Central NHS Commissioning Unit. Kate has been delivering public health behaviour change marketing campaigns for over ten years. Our chat today focuses on her time with Smoke Free South West and Public Health Action. Working on behalf of Public Health Directors scorss the South-West she led a specialist social marketing and behaviour change team to develop regional award winning campaigns whose legacy lives on today.Campaigns included: Illegal Tobacco, Smoke Outside, Be There Tomorrow and outdoor smoke-free areas including play parks. Kate led the work that culminated in Bri...