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Podcast: Trending Health
Episode: The Evolution of Product Launch
Description: Now more than ever, launching new biopharmaceutical products or indications is of paramount importance to ensuring its long-term success in the market. Mindy & Jen are joined by Vynamic’s Product Launch Service Leads, Ashley Stanley and Brian Stamm, to discuss the evolution of the importance of product launch and the implications for Life Sciences organizations and the healthcare industry at large. The catalyzing force shaping the launch space over the past several years is the sheer volume of trials and approvals occurring in both U.S. and global markets, leading to more market competition, especially in specialty and targeted th...