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Podcast: The CMO Podcast
Episode: Melissa Selcher (LinkedIn) | Marketing for an Indispensable Brand
Description: Melissa Selcher is the SVP and Chief Marketing and Communications Officer at LinkedIn. Founded by Reid Hoffman 19 years ago, LinkedIn is a professional network company that was acquired by Microsoft in 2016 for $26 billion. LinkedIn now does more than $10 billion in revenue and has made itself an indispensable company for those looking for jobs and those hiring.Melissa has been at LinkedIn for over 6 years and has been their CMCO for over 2 years. She has held roles at SanDisk, Sun Microsystems and Cisco. Melissa is a Princeton grad and has an MBA from the Haas School of Business at...