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Podcast: Rising Tide Startups
Episode: 6.28 – Moonie Zhu – ECommercetoChina.com
Description: Moonie Zhu is a native Chinese entrepreneur who has been living in Germany since 2006. She is specialized in consumer goods and retail industry with 10 years of professional experience in large German corporations (Beiersdorf, Henkel and Tchibo) before she co-founded eTOC GmbH. She is an expert in Marketing, Brand Building, Strategy Development and E-commerce. She has managed many brands including growing brands in a mature market Germany and building up brands in a new market China. She provides many success track-records of introducing and localizing global brands in China through e-commerce.
eTOC comes from e-commerce to China. eTOC helps international brands...