Want to create an interactive transcript for this episode?
Podcast: The Content Cocktail Hour
Episode: Launching New Product and Transparency Around Data
Description:
This week, Jonathan and Brett discuss data, consent, privacy, and security. It is abundantly clear that rules and regulations are necessary to safeguard personal information and contact details online. Even Google has announced a phase out of third-party cookies. Jonathan defines zero party, first party, and third party data to further clarify. They discuss how a cookie-less future relates to marketers, The Juice, and the upcoming launch of “Intent Signals.” 0:00 Introduction 1:00 Conversation with JG 3:00 Things have to change 7:30 Trust lost and gained 12:30 Zero party, first party, third party 19:45 Communicating data at The Juic...