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Podcast: The Strategy Skills Podcast: Strategy | Leadership | Critical Thinking | Problem-Solving
Episode: 262: Amanda Lotz, Netflix with ads: Is it a good strategy?
Description: Welcome to Strategy Skills episode 262, an episode with a professor at Queensland University of Technology, Amanda Lotz. Â In this episode, Amanda shares her insights as a media expert about Netflix's recent announcement that they are introducing an ad-supported version of their streaming service. She spoke about the challenges that Netflix may face as it goes down the advertising route. Amanda discussed the pros and cons of a subscription-based model versus an advertisement-based model and what it will be for Netflix as it launches its new strategy. Â Amanda Lotz is a media sc...